Culture as the Make-or-Break Factor in the Success of Transformational Change
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Culture as the Make-or-Break Factor in the Success of Transformational Change

ACMP's Members-Only Monthly Webinar

When: Tuesday, October 8, 2019
12:00 - 1:00 pm ET
Where: United States
Contact: ACMP Customer Service

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Title: Culture as the Make-or-Break Factor in the Success of Transformational Change

Presenter: Linda Ackerman Anderson


Culture permeates every aspect of the organization. It is the most under-attended factor when planning for major change, leading to the majority of change efforts never attaining adoption or sustainment. Culture either supports the success of your initiatives’ desired future or inhibits it. Most traditional approaches to change do not understand the impact or importance of culture in the design of their content solutions. Most ignore identifying and integrating cultural imperatives in their assessments or plans. So often, culture is a bolt-on strategy or given over to change managers to fix after deployment. Neither works. This session presents the 12 strategies to changing culture and explores 15 conditions for successful culture change. Come to this interactive session to explore the strategies and learn how to embed them into your work. You will have a chance to reflect on your current reality, challenge the approach, stretch your thinking and plan how to expand your role. The strategies begin the day leaders give an initiative the green light, meaning you engage much earlier and have more direct influence on leaders. Making the cultural requirements for success visible and integrated is essential to the success of change. Mastering culture is a game-changer!

Skill Level: Advanced (5+ years of Change Management Experience)

Track: Trends & Innovation


Linda is co-founder of Being First, Inc., a training and consulting firm specializing in breakthrough change and leading conscious transformation in Fortune 1000 companies, military, government, and non-profits. She also co-founded the Being First Center for Breakthrough in Durango, CO. Linda was one of the original creators of the field of organization transformation in the early 1980’s. She co-authored The Change Leader’s Roadmap: How to Navigate Your Organization’s Transformation and Beyond Change Management: How to Achieve Breakthrough Results from Conscious Change Leadership, and spearheaded the development of the landmark Change Leader’s Roadmap Methodology. She coaches senior leaders and consultants on their enterprise change strategies and ability to lead change consciously. Her clients include PG&E, Loblaw, Lockheed Martin, SUPERVALU, PeaceHealth, Microsoft, Canadian Federal Government, Shell, Intel, The Nature Conservancy, and Wachovia. Linda received an Honorary Doctorate from Brandman University for her life’s work in conscious change leadership and transformation.

Learning Objectives:

  • Understand the importance of addressing cultural imperatives when planning for transformational change
  • Explore 12 strategies required to set up the conditions for successful culture change as an integral part of change planning from the beginning
  • Confront the dynamics that inhibit our ability to address culture adequately and plan how to reduce them
  • Expand your thinking, your role, and your impact

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